Even though consumer spending slowed in the coronavirus crisis, e-commerce sales have increased – and thanks Amazon.
Prime Day, which was originally scheduled for July but has been postponed due to the pandemic, will start at midnight (3 a.m.) on Tuesday, October 13th and last through Wednesday, October 14th.
According to the retail giant, more than 1 million items, including temporary “Lightning Deals” for Prime members, will be discounted within two days.
“There’s always one thing that everyone chooses,” said Julie Ramhold, consumer analyst at DealNews.comof the two-day shopping event.
It was last year Amazon coat, Crest Whitestrips and 23andMe. This year it will likely target people who stay in, she said. “I wouldn’t be surprised if it was a fire pit.”
Other top competitors are iRobot Roomba or Shark Vacuums and the always popular Instant Pot.
Sara Skirboll, shopping and trends expert RetailMeNotsaid she wager on smart home devices, televisions, laptops, hand tools and appliances.
Toshiba’s 32-inch Smart HD Fire TV is already down more than 30% to $ 119.99, while Amazon says all toys from Levi’s, Barbie, and Hot Wheels, as well as tools from Dewalt and Craftsman 40 % cheaper.
Unsurprisingly, Amazon devices like the Ring video doorbell or the Kindle are also being greatly reduced. 45% off Fire tablets and the Echo Dot down 60% to $ 18.99.
According to Ramhold, around 40% of the offers on Prime Day relate to the house and garden.
That might prove to be even more desirable now that Americans are spending much more time at home Coronavirus outbreak.
In order to optimally control Prime Day, Ramhold recommends that buyers download the Amazon app and scroll through upcoming offers. Then mark the articles you are interested in as “watching”. You will receive a notification when the price drops.
When business is up, add the item to your shopping cart immediately. Some Lightning deals can sell out quickly, Skirboll said. Once in your cart, you have 15 minutes to decide whether to complete the purchase.
“The best deals on Amazon Prime Day are available in limited quantities,” she said. “As a Prime member, you get a pre-notice, but if it’s one of those 4K big screen TVs or a Nintendo Switch you should be ready to pounce before they’re all gone.”
If there is a particular product that you are tuned into that you won’t see in upcoming sales, then you can create a product Wish list and Amazon will notify you when it becomes part of a Prime Day deal.
Other retailers are starting holiday offers as early as October and extending them throughout the holiday season.
target announced its own sales event in the same two-day period – Target Deal Days. It has been announced that it will more than double the digital offerings on electronics, beauty items, toys and more on offer last year.
Walmart said it will feature Black Friday-like savings during the “Big Save Event”, which starts on the evening of October 11th and runs through October 15th. Deals include $ 50 off a 6-liter Pioneer Woman Instant Pot and 55-inch JVC 4K HDR Roku smart TV for $ 248.