People exit a Bed Bath & Beyond store amid the coronavirus disease (COVID-19) pandemic in New York on Jan. 27, 2021.
Carlo Allegri | Reuters
Bed bath in addition Two major hires for the $ 3 billion e-commerce business were announced on Monday.
Its shares rose 2.5% in premarket trading.
Jill Pavlovich, previously Head of Exclusive Brands and Merchandising at the online furniture retailer Wegmessehas been named Bed Bath Senior Vice President of Digital Commerce.
Jake Griffith, previously General Manager for Sports and Fitness at the big box retailer Walmarthas been named Vice President of Product Management.
They are expected to start next week and report back to Rafeh Masood, Bed Bath’s chief digital officer.
Under CEO Mark Tritton, the former head of merchandising targetBed Bath turned its business around by investing in building a stronger digital presence, remodeling stores, introducing new brands and selling non-core assets.
Nestwell, an in-house line of bedding and bathroom accessories, was launched earlier this month. It is the first of at least 10 own brands that the company offers is expected to hit the market in the next two years.
Bed Bath stocks are up nearly 65% since the start of the year. The company has a market capitalization of $ 3.55 billion.